Truly Wheatfield Nolen founded the company in Miami, FL during the Great Depression
Chlorinated hydrocarbons developed during WWII began the modern era of pesticides
Truly David Nolen founded his own company in Tucson, AZ
First international Truly Nolen franchise opens up in Mexico
Started using antique cars for advertising
The first Red Ant developed in Albuquerque, NM forerunner to the Mousecar
Rachel Carson’s Silent Spring brought the issue of DDT pesticide toxicity to public awareness
First Volkswagen Bug made into a Mousecar
Family companies merged under one name forming
– Truly Nolen of America –
Early 70s TV commercial “Creepy Crawly Jingle”
Pesticide regulation became responsibility of the Environmental Protection Agency (EPA)
“Truly in a Can” is introduced
Opened first national training center in Phoenix, AZ
Guinness Book of World Records: World’s largest tent fumigation – University of Tampa
Scott Nolen named President
Truly William Nolen named Director of Domestic Franchising
Developed environmentally friendly pest control before “going green” was popular
Introduced Tru-Guard with Boron
First company in the U.S. to use Bayer’s Premise®
New corporate headquarters opened in Tucson, AZ
Introduced Monitored Defense System
Opened $5 million Truly University Training Center in Orlando, FL
Guinness Book of World Records: World’s Largest Mouse Trap
Opened second Truly University in Phoenix, AZ
Introduced: Tornado
Treated famous gunfight site in Tombstone, AZ
Truly Nolen converts its now world-famous Mouse Car into a stretch limo
Introduced: Total Termite Protection
Introduced: Truly Nolen Four Seasons Pest Control℠ Service
Truly Nolen begins a company-wide “Good Citizens Week” PR campaign
Truly Nolen hits $100 Million in revenue
Truly Nolen celebrates 75th year Anniversary
131 International franchises (and counting)
Purchased “The Springs” and moved Western training facility to Tucson